

Lattafa Sehr is a luxurious unisex oriental floral fragrance launched in 2024, embodying elegance and sensuality with a rich, complex profile. It opens with a warm and spicy blend of cinnamon and bitter almond, leading into a heart of floral jasmine, the fruity Pomarose, and the contemporary depth of Akigalawood. The fragrance concludes with a decadent, warm, and sweet base of creamy vanilla absolute, rich amber, and sweet tonka bean, creating a long-lasting, sophisticated, and enchanting aura perfect for cooler weather and special occasions. The name "Sehr" itself, meaning "magic" in Arabic, perfectly encapsulates the character of this fragrance and the brand's philosophy. Lattafa Perfumes, founded in 1980, embodies a legacy of elegance and precision craftsmanship, reflecting three generations of mastery in combining traditional Arabian perfumery with modern trends. The packaging and composition of Sehr are testaments to this philosophy, showcasing the artistry and dedication of perfumer designers. While its rich base excels in cooler weather, the sweet yet complex aroma also makes it a versatile choice for daytime adventures, ensuring you leave a memorable impression of warmth and sophistication.